I have read this book from cover to cover, recommended and given it to clients, and applied it to my own work. Maria Ross’s book, Branding Basics for Small Business recently got great reviews from both Midwest Book Review and MarketingSherpa.com. It’s a must read for any entrepreneur or small business.
And so, since many of you, my community, fall into this category I am doing a giveaway (my first!)! To qualify to win a copy of Maria’s book, you most post a comment here answering this question: which three words do you think most perfectly describe your brand. This can be your personal brand (“superwoman!”, “energizer!”, “motivator!”) or it can be your company’s brand (“tactical”, “empathetic”, “innovative”). I will pick the winner at random tomorrow at 5PEST from the respondants!
Can’t wait to see your brands boiled down into three words!